WRECK-IT RALPH fictional game commercials

While I'm not someone who would considered himself a gamer, video games were a huge part of my youth. That is why WRECK-IT RALPH is one of the most anticipated movies for me the rest of this year. Given the commercials and the trailers, the story seems to pretty a typical "be yourself no matter what society says" type of story. And while I'm not the biggest fan of corporate "viral" marketing, I appreciate the world building that can happen because of them. Case in point are these commercials, which showcase three of the games from the film; Fix It Felix Jr., Sugar Rush and Hero's Duty. Check them out after the break.

WRECK IT RALPH Trailer and Game!

Javi here. I realize that WRECK IT RALPH might seem like a bit of a WHO FRAMED ROGER RABBIT clone, but I don't care. Video games have been a constant presence in my life even if the last system I've owned was a Game Boy DS and that was only so I could play Final Fantasy IV and Chrono Trigger. Either way, this trailer had me super giddy during the scene where all of the villains are hanging out. Seriously, Kano just chilling in the background is just as great as seeing Bowser and Dr. Eggman together.  In addition! You can totally play the actual game that the in-universe game where Wreck It Ralph comes from! Check out the trailer and a link to the site after the jump.